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Speaking UX - bridging the gap between user and product


April 10, 2019

09:30 - 11:00

_Box, Hall 1.2

The entire healthcare sector is under massive cost and efficiency pressure and are pushing for digitisation. Politicians have understood this and intend to implement the goals of digitisation by 2025, with the E-Health Act and the Future Agenda for Health.

This creates enormous pressure in product development: on the one hand, it is necessary to meet the high safety and software requirements, and on the other hand, diverse user groups and contexts must be taken into account.
Particularly in the medical field, it is important to strike the right balance between autonomous and semi-automated processes in order to encourage users such as patients and doctors to use eHealth solutions. In addition, medical devices must be designed in such a way that their users can familiarise themselves with the system - generally during a normal work day - without a great deal of additional effort. The acceptance of a product is dependent on this.
Good user experience plays a key role and is the key factor for successful software.

What is behind the buzzword UX? Why is usability no longer sufficient today?
Is UX not just something for the consumer sector?
What concrete benefits can UX bring to the healthcare sector?
How can UX support your development process in the most effective and efficient way?

We would like to discuss these questions with you, as well as others. That´s why we need you, your questions and your comments.

This session is organised and held by UseTree GmbH.




Ariane Jäger, Senior UX Consultant, UseTree GmbH


Cornelia Lüderitz, UX Consultant, UseTree GmbH